What You’re Building,
Ignites from the Inside Out

Whether you're in growth mode, survival mode, or a change sprint —
this is where many leaders (and teams) face themselves.

We offer a reflective and action-oriented approach to meet these moments, guiding leaders
to redefine how they operate under pressure—externalizing problems, expanding possibilities,
increasing agency, and influencing what comes next... 

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We work with one, two, or the whole crew.

  • Individuals

    Tackle the overwhelm, isolation, blind spots, and self-doubt that comes with leading. Develop real agency over the stories that have been running the show. This is a moment to rise to your occasion, forging forward…

  • Co-founders / Co-leaders

    Where do you complement each other —
    and where do you collide? Navigate wins, decisions, and hard conversations with more clarity and less damage. Endeavor together, ready to co-lead with greater confidence.

  • Cohorts / Teams

    Launch a cohort or team, increasing success and individual outcomes through an immersive experience that fosters trust, confidentiality, and difference.‍ This isn’t just another workshop…
    it’s peer-to-peer coaching and withnessing.

Learn More About Our Services

Drawing from 20+ years of experience as an entrepreneur, startup/business coach, and
licensed marriage and family therapist, we’ve designed this approach from our shared experiences.

Hear it from our clients:

  • I love what Wayfounder does. Both facilitators bring out different ways of viewing the meaning of events, uncovering the inner messages that help and hinder us — and guiding us toward an open path forward. I deeply valued my Wayfounder cohort experience and wholeheartedly recommend it to anyone ready to do this work.

    - J. Schanhals, MeetingMaker

  • Takes their mission seriously and it shows. Working with Wayfounder, I've gained confidence, make bolder moves, move faster, and am becoming known. The dual-expertise has been more meaningful than I imagined.

    Anonymous

  • My coach quickly understands where I am, where I'm trying to go, and what challenges I'm facing — and is incredibly effective at breaking down an overwhelming backlog of to-do's into prioritized, actionable experiments, then helping me test, refine, and integrate them. The support covers not only the logistical challenges of growing a business, but the emotional ones too.

    R. Hagan, Bass Lessons Unlimited

  • They have that rare skill of seeing the potential in others and creating meaningful opportunities for them to thrive.

    V. McCrann, Startup Colorado

  • They changed the way we talked about ourselves and our organization.

    M. LaMee, Creede Repertory Theatre

  • Excellent strategists who can see to the root of an issue, keeping teams focused while returning results.

    S. Lester, Pando Telecom